HOLLYWOOD SPOTLIGHT
After I started the ROGEE BEVERLY HILLS MAGAZINE back in 2023, Andreea Serban and her husband, Jay Gore, were among the first I shared my plans with. They were both super supportive. Andreea knew the exact $$$ amount and team needed to make it happen.
So in 2025, at the Los Angeles Fashion Week by LUMIERE, I was excited to learn that Andreea’s brand, DRESS UP LOVE, was among the designers. I got even more excited when I saw the fabulous Charis Michelsen among the models walking for the brand.
DRESS UP LOVE from Beverly Hills by designer Andreea Serban is definitely a brand you should keep both eyes on. In September, the brand had its debut at Milan Fashion Week 2025. The LUMIERE on October 18, 2025, was the brand’s first U.S. runway presentation.
The next day, I bumped into Andreea and her twin sister, Aleena, on a street in Beverly Hills. She was excited about her fashion book.
Article written by:
Rogee Rogers, Editor-in-Chief
ROGEE BEVERLY HILLS MAGAZINE
@RogeeBeverlyHillsMag
@RogeeRogers
EXIT
DRESS UP LOVE
SOUL COUTURE + FASHION BOOK
Andreea Serban, Designer & Founder
After I started the ROGEE BEVERLY HILLS MAGAZINE back in 2023, Andreea Serban and her husband, Jay Gore, were among the first I shared my plans with. They were both super supportive. Andreea knew the exact $$$ amount and team needed to make it happen.
So in 2025, at the Los Angeles Fashion Week by LUMIERE, I was excited to learn that Andreea’s brand, DRESS UP LOVE, was among the designers. I got even more excited when I saw the fabulous Charis Michelsen among the models walking for the brand.
DRESS UP LOVE from Beverly Hills by designer Andreea Serban is definitely a brand you should keep both eyes on. In September, the brand had its debut at Milan Fashion Week 2025. The LUMIERE on October 18, 2025, was the brand’s first U.S. runway presentation.
The next day, I bumped into Andreea and her twin sister, Aleena, on a street in Beverly Hills. She was excited about her fashion book.
Follow DRESS UP LOVE on Instagram:
Instagram: @DressUpLoveOfficialRogee Rogers, Editor-in-Chief
ROGEE BEVERLY HILLS MAGAZINE
@RogeeBeverlyHillsMag
@RogeeRogers

